Phone:   920.565-7631
FAX:  920.565-7631

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If you are interested in purchasing any of our products, please consult our dealer page by clicking on DEALERS above. If you can not find a dealer near you, please call and we will try to help you locate one. If there is not one in your area, or the dealer near you does not carry what you are looking for, please feel free to purchase direct from us through this Website. PLEASE NOTE: If there is a dealer near you, you will save money by purchasing from that store.
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Home of Musky Innovations


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MUSKY INNOVATIONS is a premiere manufacturer and supplier of innovative big game fishing lures.

We offer the most unique lures available in the industry today. Their trophy catching success has been incredible.

Come on in and browse our site for further information about MUSKY INNOVATIONS and the great products we sell. Online ordering is available with a MasterCard or VISA Card from our secured site.

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Take a look at our new line of baits.

See our new Collegiate Musky Apparel

Small Pond Monsters - Vol 1 DVD

Join Wisconsin Angler Scott Kieper and Friends as they catch and release 28 muskies.  Learn to better enhance your chances on the water through casting, trolling, and Live-Bait techniques.  104 minutes of heart pounding big fish action exclusively from public waters of northwest WI   Purchase it HERE.